Curriculum
Programme Structure — 6 Core Modules
Idea to Business
Market research methodology, customer discovery, problem-solution fit validation, MVP design thinking, lean startup approach, idea stress-testing framework.
Business Model & Finance
Business Model Canvas, financial modelling, unit economics (CAC, LTV, MRR), pricing strategy, revenue model selection, cash flow management, investor-ready financials.
Legal, IP & Company Setup
Company formation (UK/KSA), intellectual property strategy (patents/trademarks/copyright), shareholder agreements, co-founder terms, director responsibilities, GDPR basics.
Fundraising & Investment
Venture capital landscape, angel investing, crowdfunding, pitch deck mastery (narrative + design), valuation methods (DCF, comparable), cap table, due diligence, term sheet analysis.
Leadership & Executive Presence
CEO mindset, executive communication, board management, building and retaining high-performance teams, organisational design, OKR implementation, conflict resolution at scale.
Scale, Global Expansion & Exit
Product-market fit confirmation, growth hacking strategies, international market entry (UK, KSA, GCC, EU, USA), franchise/licensing models, M&A basics, exit strategy and IPO readiness.